Mind Your Head

IT and Telecommunications

The current state and prospects of the Russian Electronic Document Management Systems (EDMS) in the segment of the biggest Russian companies from manufactory, oil&gas, chemical industries in 2013 – 2015 outlook.
Study of actual business tasks and main scenarios of Big Data technologies usage by Russian TOP-100 banks, largest retail and digital companies. The study also determines the most promising directions of Big Data technologies development on Russian market for the period of 2013-1014.
Commercial Data Center services market forecast in Moscow region for 2013 - 2015 in the segment of large enterprise accounts. Analytical support of investment decisions into Data Centers is provided.
Study of supply and demand from corporate customers for remote banking services in up to 2015 perspective.
Forecast of corporate data-centers and cloud services demand in Turkey.

Evaluation of demand for commercial data processing and cloud computing services among large Russian companies. Development of recommendations for a service portfolio and sales strategy in Russia.
Study of greenfield projects in the Russian processing industry that are planned or to be implemented in 2012-2015.
Designing a customized express educational program «In-depth interviewing on IT-topics with B2B and B2C respondents: theory & practice». Holding series of theoretical and practical classes for analysts, marketing specialists and sales managers.

Corporate rebranding process preparation according to strategic market requirements and company's genuine principles and achievements.
The current state and prospects of the Russian BPM and BRMS market (Enterprise Content Management) in the segment of the biggest Russian banks and retail chains in 2013 – 2015 outlook.

Analysis of corporate IT management in large and very large companies: identification of key IT tasks presented by business, analysis of involvement of business executives in decisions on automation.

Analysis of changing demand for business process management systems in large telecommunication companies, insurance companies and banks.

Study on CIO’s profile in the segment of major Russian companies: general socio-demographic details, public and professional activities, preferences for leisure time and other data.
Крупный системный интегратор

Analytical argumentation of advantages and disadvantages of currant and alternative brandnames before M&A deal.

Strategic analysis of demand in IT-solutions and services among major Russian companies from 6 industries: banks and insurance, oil & gas, manufacturing, retail chains, transport and logistics, energetic. Estimation of IT- budgets by industry and by key players in each industry; revealing technological trends and key demanded solution for 2012-2016 prospective; developing recommendations for company’s marketing strategy.
Evaluation of satisfaction and loyalty among key customers (banks with large regional networks of offices and terminals). Recommendations for design of a product and service strategy.

Expert support for the design of a business development concept. A study and analysis of foreign and Russian markets for service maintenance of ATMs, POS terminals, video surveillance and access control devices, vending machines, entertainment machines etc. Design of a company development strategy and a B2B marketing strategy.

Loyalty audit among large corporate clients (banks and retail chains).
Complex reputation audit among corporate clients (existing and potential), mass media, vendors.
Analysis of current IT limitations in key front- and back-office processes for development of an IT strategy.
Complex study of demand for key IT competencies and perception of key Russian system integrators by the clients of large and very large businesses in Russia.
Analysis of growth rates and trends on the commercial data center market in the Moscow area; forecast of demand for the services of data processing centers in the coming 3 years (Information support for the project by LAN magazine).
Commercial framework and demand structure change analysis for complex business process automation projects, IT outsourcing and data network deployments during the tough economy.

Forecast of demand for hosted data center services from the largest Russian enterprises between 2010 and 2013 and comparative image analysis of the leading IT service providers as seen by TOP-400 customers.
Assessing the potential of cloud computing in government.
Russian ICT market research and long-term forecast. Design for Russian ICT industry development concept.
Assessment of business opportunity — digital media advertising market including satellite and cable TV, Internet and mobile telephony.
Large data storage systems deal positioning.
Study of demand for professional IT-solutions for processing audio and video content and automated storage of the television and record companies, printing companies and publishing houses, film studios, advertising agencies, web studios. Database formation of large and medium customers for each of the segments.

Audit of the company's image in the markets of professional solutions (printing, advertising, audio-video installation) and the development of technical specifications for the PR-agency next year.

Audit and optimization of technical support Apple iPro (head office and dealer network), in accordance with the requirements of professional and consumer markets companies.

Development of the concept of the Academy of Apple in Russia and the strategic partnership with universities, teaching creative technologies.
Kazakhstan corporate and governmental IT solutions market analysis. Expansion strategy development to enter a new regional market.

Unified product and service portfolio development for all companies recently merged into the Group - aligned with customer requirements and Group objectives.

Audit of company image with key customers, business partners and Russian government officials. Strategy development to reposition the Group from distribution into system integration business.
Ongoing pre-marketing Russian IT market research methodology development and implementation for insourcing by company employees.
The survey of actual state and trends on information security market.